For nearly a decade, Mike Iamele‘s Sacred Branding® system has helped hundreds of celebrities, artists, entrepreneurs, influencers, and soul seekers to map their experiences and discover their subconscious motivations, unique brand, and life purpose. Hear Mike’s story in episode 113 of The Path to Authenticity.
If your life were a novel, what would be the title?
Vulnerably Zany
Where were you born?
Brockton, Massachusetts
Where is the place you call home?
Somerville, Massachusetts
When you were a kid, what did you want to be when you grew up?

A writer

What is your profession?

Life purpose expert and brand strategist

What profession, other than your own, would you like to attempt?

Movie director

What is your favorite quote?

“It’s kind of fun to do the impossible” – Walt Disney

What is your preferred form of creative expression?


What is your favorite movie, song, and work of art?

Movie: Mistress America or Twin Peaks: Fire Walk with Me

Who do you admire most?

My grandmother, who has since passed

Over the course of your life, what is an issue with which you have repeatedly struggled?

Trying to be a “savior,” trying to please everyone

In childhood, who was your celebrity crush?

Neve Campbell or Jennifer Love Hewitt

What historical figure would you most like to meet?

Zelda Fitzgerald


What natural gift or ability would you most like to possess?                                    Endless patience — my husband is a master at it, and I wouldn’t mind possessing a little more

What do you consider your greatest achievement?
Saying yes to love that found me unconventionally, and proposing to my husband on a balcony in Italy during a rainstorm on the most disastrous day of my life
What quality do you admire most in a person?
Depth and vulnerability, but not without a sense of humor
What is something you would like to learn about?
Quantum physics, Italian witchcraft, Norse mythology, fashion design . . . There are few topics I don’t want to learn more about.
What do you wish more people knew about you?

Either the fun fact that I was the official “no comment” on Bloomberg’s “Facebook’s going public” story,or that I have crystals in my pockets at all times . . .  maybe both together

What is your idea of success?                                                                                          Deep alignment, rich vulnerability, and a sense of freedom in every moment

What would you like people to say about you when you’re gone?

I was thought-provoking, honest, playful,and maybe a little inspiring.

People use Mike Iamele’s work for all kinds of things — from branding and building a business, to exploring identity and sexuality, to finding their artistic voice, to even re-discovering themselves after a life-altering event, like divorce or retirement.Mike is also the author of Enough Already: Create Success on Your Own Terms (Conari Press, 2015). He’s shared his provocative and vulnerable take on life in dozens of magazines, podcasts, and online publications, including a personal interview with NPR about his viral story on rethinking sexuality in his first same-sex relationship.Prior to Sacred Branding®, at only 22 years old, Mike co-founded Torch Communications, a boutique public relations firm, specializing in healthcare and disruptive technology. He currently lives in Somerville, MA, with his husband and two adorable dogs.